Why ask for help?
Being a business owner is rewarding. You run the show! It's all yours, and you make the rules!
With this pride and joy, come many challenges. Reaching out for help when needed is not easy, nor is it a sign of weakness. Delegating is the mark of a strong leader. Congratulations on taking your first step and viewing our site.
MRPR looks forward to helping your business with all things marketing, advertising, public relations, and social media.
And, by the way......we love what we do.
With this pride and joy, come many challenges. Reaching out for help when needed is not easy, nor is it a sign of weakness. Delegating is the mark of a strong leader. Congratulations on taking your first step and viewing our site.
MRPR looks forward to helping your business with all things marketing, advertising, public relations, and social media.
And, by the way......we love what we do.
A good decision is based on knowledge and not on numbers. — Plato
marketing SETTING GOAL/ MAKING A PLAN
Simply stated, marketing is what we do to sell goods and services to customers. For MARY RAU PUBLIC RELATIONS, marketing is more than just advertising, pretty packaging and clever wording. Marketing starts with branding or.... the connection between a product and an idea or belief. Here are some things to consider: What does your brand make customers think or feel? What is your brand's perception versus your brand's reality? Does your brand represent your companies core values? Does your brand support a call to action?
In a perfect world, strong branding creates a glimpse into the company’s ideals. And, it is completely supported with marketing, advertising, public relations and social media strategies. At MRPR, we believe marketing has more to do with relationships than anything else. So, ask yourself this question....what relationship exists between your brand and your customer? Our marketing services include, but fortunately, are not limited to:
• Mission statement development
• Brand and image identification
• Development and implementation of marketing plan supporting brand
• Goal setting
In a perfect world, strong branding creates a glimpse into the company’s ideals. And, it is completely supported with marketing, advertising, public relations and social media strategies. At MRPR, we believe marketing has more to do with relationships than anything else. So, ask yourself this question....what relationship exists between your brand and your customer? Our marketing services include, but fortunately, are not limited to:
• Mission statement development
• Brand and image identification
• Development and implementation of marketing plan supporting brand
• Goal setting
public relations Press Kits/Image/Branding
MARY RAU PUBLIC RELATIONS defines PR as the image your company projects to a specific audience. An accomplished PR exec will tell you straight out… image matters as does every word and every action. A quick look at young celebs today and one realizes this is true. After all, Kim Kardashian is a household name. When done well, the mix of public relations, marketing, advertising and social media will positively impact a company's bottom line. A key component of any business, good PR is a win-win. Simply stated, good PR will increases profits and created added value to a company within a marketplace. When consumers get a positive image from a company, loyalty is easily established. What image do your clients associate with your brand? Our public relations services include, but are not limited to:
• Image and Brand identification and development
• Press releases and media kits
• Cross promotional event and image marketing
• Media relations
• Image and Brand identification and development
• Press releases and media kits
• Cross promotional event and image marketing
• Media relations
advertising Copy Writing/Graphics/media buying/ Production/E-mail Marketing/promotions
At MARY RAU PUBLIC RELATIONS, advertising is the means to the end. More specifically, it is the many methods used to accurately communicate, inspire and influence consumers. towards action. The words, “ad verte” clearly mean “to turn the mind around or toward”. Just ask our ad guru, Don Draper. A company’s advertising plan should be based on their overall marketing, and intertwined with public relations and social media goals. The dots must be connected in order to influence everyday decision making resulting in the coveted "call to action". Guided by a company’s mission, comprehensive marketing, advertising, public relations and social media will drive consumer behavior. Our services include, but are not limited to:
• Creative, concept development, implementation and follow through
• Interconnecting and managing all traditional and digital media
• Email Marketing strategy and analysis
• Creative, concept development, implementation and follow through
• Interconnecting and managing all traditional and digital media
• Email Marketing strategy and analysis
social media development/strategy/management/content
At MARY RAU PUBLIC RELATIONS, we know marketing and understand that the basics have not changed since the original Mad Men of Madison Avenue! That said, what has changed are the marketing vehicles used to get the word out. Television, radio, print and direct mail (say "no" to snail mail) are no longer your only options. For better or worse, digital marketing has taken the world by storm. It's time to get on board, or get out of the way! If you don't, you are leaving money on the table.
Social media platforms offer a powerful vehicle for messaging and brand support. Look at social media as an cyber billboard founded upon user generated content. Its impact on traditional marketing, advertising and public relations strategies is significant as social media encourages individuals and communities to engage with a like or dislike, to share or not share, to create, to reply, to discuss, to alter and basically modify all posted content. It has given each and every one of us a voice in the world, and a platform on which to present our own ideas. More and more people are spending time on social media than any other sites. As a result, a solid social media strategy that is part of your marketing must be compelling and strategic. At MRPR, our services include but are not limited to:
• Identifying appropriate Social Media platforms for clients target audience and goals
• Developing a Social Media strategy appropriate for client's goals
• Social Media management
Social media platforms offer a powerful vehicle for messaging and brand support. Look at social media as an cyber billboard founded upon user generated content. Its impact on traditional marketing, advertising and public relations strategies is significant as social media encourages individuals and communities to engage with a like or dislike, to share or not share, to create, to reply, to discuss, to alter and basically modify all posted content. It has given each and every one of us a voice in the world, and a platform on which to present our own ideas. More and more people are spending time on social media than any other sites. As a result, a solid social media strategy that is part of your marketing must be compelling and strategic. At MRPR, our services include but are not limited to:
• Identifying appropriate Social Media platforms for clients target audience and goals
• Developing a Social Media strategy appropriate for client's goals
• Social Media management
- Advertisements
- Blogging
- Data and analytics review
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