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11/4/2017 0 Comments

The Shoemaker's Kids

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The Shoemaker's Kids - we all know the story about the Shoemaker who works 24/7 crafting shoes for everyone else's children in his village. Yes - his children are barefoot most of the time. They go without their father's attention until the elves step in to save the day. 

If you are a business owner, you know what I mean -  it is hard to wear the many hats required for your day to day obligations. The list of a business owner's responsibilities goes on and on and includes but is not limited to the following: inventory, management, receivables, shipping, payroll, and vendors. - As such, the marketing for your business might not get the attention it deserves. As a matter of fact, your marketing might not get any attention at all.

The good news is that there is another way. Just consider those of us at MRpr  little elves.  

Realizing one's limitations takes courage. Delegating is not easy. It is a skill that is learned and requires practice. That said, reaching out when you need help to achieve a goal is a smart decision. Your expertise might be in widgets and not social media or content writing. You might be well versed in management, but not radio production or print media. Working with a creative group brings fresh eyes and perspective to your front door. This is a good thing. 

Yes - you will have to be involved. Yes, you will have to watch budgets. But, by working with another company whose expertise is branding, marketing, and advertising, you can focus on the day to day of running your business. You can rest easy knowing that your print, radio or social and digital campaigns have been thoughtfully developed, approved and are running smoothly. You can depend on the fact that your brand is being fully supported with every marketing effort. You can count on a plan of action that provides results. And, isn't this what keeps your business moving forward? We say YES! 

Reach out to MRpr with any questions or concerns you might have regarding your marketing strategy, and how to move your profits forward. You can email us at mary@maryraupr.com. We look forward to hearing from you. 

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    ​Mary Russo Rau

    An entrepreneur with over 35 years experience in the communications industry,

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